Objections
Help! My Patients Are Complaining About Our Schedule
Dear Sharyn I am dealing with a small but vocal
Learning Resources
Published in Our Bite-Sized Practice Management Newsletter
The Dental Wage Planner Reduces Your Stress about Wages
- Understand your true payroll costs
- Identify compensation inequities
- Measure compensation against your production and collection
- See if you can afford raises or new employees
Hygiene
Is it “Just a Cleaning?”
I have been on this soapbox before. If you want to change patients’ perceptions about the importance of hygiene treatment, then you can’t refer to these appointments as “cleanings.” Each time I have made this proclamation, dentists nod their heads and tell me they don’t say the word cleaning. Um…well, maybe. It’s just their websites do. Every dental website I’ve ever reviewed lists “cleanings” on the menu of services and most often, the word cleaning is followed by the phrase, “and dental exams.”
Patient experience
How to Handle Dental Patients Who Do Not Respond
Of course, you want your patients to value their dental care as much as you do. But, well… sometimes they don’t. So, to get patients back to your practice your front desk has sent automated:
Texts
Emails
Postcards
But do these really work?
Case acceptance
Dear Abby Recommends Patients Shop Dental Prices
Curious about why Dear Abby recommends patients shop dental prices? Like everyone else, I enjoy reading the Dear Abby column. A reader’s question and Abby’s response though, offers pretty scary insights into why your patients may choose another dentist to do significant work.
Insurance
How to Answer Those Pesky Dental Insurance Questions
Good dental practice marketing begins with maximizing opportunities to convert inquiries into actual patient appointments.
As a consultant who leads many dental seminars, I train front desk team members on scheduling skills—one of the most important dental practice marketing strategies.
